About Root2Tip Eco Hair + Beauty

 'In 2008 when Root2tip Eco was born, our kinky afro/curly hair was never considered anything to explore or invest in.

Corporate Beauty brands left us out of the converstations and labarotaries when creating haircare to stock mainstream high-street beauty aisles. 

Our founder set out to challege this staus quo and deliver innovative hair solutions that nourish and increase the health of fragile, thirsty kinks and curls. In addition solutions that cured countless scalp conditions and alopecia.

Black women's needs were only to be met in the local community hair shop, we had relaxers and products laden with endocrine disrupting chemicals.  Natural haircare was not even a consideration! 

OLD SCHOOL TRAIL-BLAZERS

For over a decade, we have provided natural haircare solutions to 1000's of customer craving products that would allow their hair to bloom into the crowns it was made to become.  We literally have turned hair day tears into cheers!  We have parents who thank-us daily for our advice.

Heralded as a product innovator by Beauty editors, Salem, an afro-curly haircare strategist always thought outside the box.  Alongside a small team they had a simple mission that still remains the same today. That goal is to simply 'Change a hairstory'.

Sal say's. I received an order from above, to 'help them with their hair!  It was as clear as daylight.  My mission was provide Hairducation and the products needed for 'us' to love the natural texture of our God-given strands.

'I wanted to create premium quality natural haircare solutions for people with afro/curly textured hair like me.  The woman who had never experienced 'long hair growth', the child who hated having their hair styled, and the guy with the flaky scalp! 

It was important for them to realise they were important, their afro/curly hair mattered!  Happy hair days = confidence unrivalled!

NATURAL HAIR is not a trend!

A decade before the natural haircare market evolved and started trending, Our in-house Cosmetic Scientist and Founder Salem was busy formulating her innovative blends of products, tested on friends and family, that have gone on to become classic staples in1000's of home around the world.

As early as 2008, Salem created her first Ayurvedic based hairloss tonic called the Root Energizer.  A 100% natural formula, Salem became her ownn guinea-pig and was determined to regrow her hair using natures finest offerings.

What makes us special?

We are a brand that offers more than just products – ‘We give good hair days as a lifestyle!   We marry our ethos for Hairducation and amazing  naturally derived products into everything we create.

Relaxed hair, Locs, Curls, Afro, Curls, Wavy hair  or Transitioning hair we have a Natural solution to the everyday haircare needs you have.

Our natural hair care range will  nourish and soothe a sensitive scalp.  We have